{"product_id":"9780231178990-the-conversational-firm-rethinking-bureaucracy-in-the-age-of-social-media","title":"Turco Catherine J. (Theodore T. Miller Career Development Professor Mit Sloan School Of Management) - The Conversational Firm Rethinking Bureaucracy In The Age Of Social Media - Paperback","description":"Binding: Paperback\u003cbr\u003e\nDescription: A fast - growing social media marketing company Tech Co encourages all of its employees to speak up. By promoting open dialogue across the corporate hierarchy the firm has fostered a uniquely engaged workforce and an enviable capacity for change. Yet the path hasn't always been easy. Tech Co has confronted a number of challenges and its experience reveals the essential elements of bureaucracy that remain even when a firm sets out to discard them. Through it all Tech Co serves as a powerful new model for how firms can navigate today's rapidly changing technological and cultural climate. Catherine J. Turco was embedded within Tech Co for ten months. The Conversational Firm is her ethnographic analysis of what worked at the company and what didn't. She offers multiple lessons for anyone curious about the effect of social media on the corporate environment and adds depth to debates over the new generation of employees reared on social media: Millennials who carry their technological habits and expectations into the workplace. Marshaling insights from cultural and economic sociology organizational theory economics technology studies and anthropology The Conversational Firm offers a nuanced analysis of corporate communication control and culture in the social media age.\u003cbr\u003e\nTitle: The Conversational Firm Rethinking Bureaucracy In The Age Of Social Media\u003cbr\u003e\nAuthor(s): Turco Catherine J. (Theodore T. Miller Career Development Professor Mit Sloan School Of Management)\u003cbr\u003e\nPublisher: Columbia University Press\u003cbr\u003e\nBarcode: 9780231178990\u003cbr\u003e\nPages: 272 Pages\u003cbr\u003e\nPublication Date: 11\/13\/2018\u003cbr\u003e\nSeries: The Middle Range Series\u003cbr\u003e\nCategory: Information Technology Industries","brand":"Turco Catherine J. (Theodore T. Miller Career Development Professor Mit Sloan School Of Management)","offers":[{"title":"Default Title","offer_id":49593530745137,"sku":"IN-G-9780231178990","price":30.83,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0644\/6759\/9594\/files\/9780231178990.jpg?v=1753227040","url":"https:\/\/bookdelivered.com\/products\/9780231178990-the-conversational-firm-rethinking-bureaucracy-in-the-age-of-social-media","provider":"Book Delivered","version":"1.0","type":"link"}