{"product_id":"9781398604315-from-marginal-to-mainstream-why-tomorrows-brand-growth-will-come-from-the-fringes-and-how-to-get-there-first","title":"Edwards Helen - From Marginal To Mainstream Why Tomorrows Brand Growth Will Come From The Fringes - And How To Get There First - Paperback","description":"Binding: Paperback\u003cbr\u003e\nDescription: Understand how legacy and mainstream brands from B 2 B and B 2 C through to product and service companies can successfully harness the potential of marginal behaviours for new routes to growth.\u003cbr\u003e\nTitle: From Marginal To Mainstream Why Tomorrows Brand Growth Will Come From The Fringes - And How To Get There First\u003cbr\u003e\nAuthor(s): Edwards Helen\u003cbr\u003e\nPublisher: Kogan Page Ltd\u003cbr\u003e\nBarcode: 9781398604315\u003cbr\u003e\nPages: 264 Pages\u003cbr\u003e\nPublication Date: 2\/28\/2023\u003cbr\u003e\nCategory: Advertising","brand":"Edwards Helen","offers":[{"title":"Default Title","offer_id":49615910830385,"sku":"IN-G-9781398604315","price":34.03,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0644\/6759\/9594\/files\/9781398604315.jpg?v=1724623256","url":"https:\/\/bookdelivered.com\/products\/9781398604315-from-marginal-to-mainstream-why-tomorrows-brand-growth-will-come-from-the-fringes-and-how-to-get-there-first","provider":"Book Delivered","version":"1.0","type":"link"}