{"product_id":"9781632652058-cashvertising-online-how-to-use-the-latest-findings-in-buyer-psychology-to-explode-your-online-ad-response","title":"Whitman Drew Eric (Drew Eric Whitman) - Cashvertising Online How To Use The Latest Findings In Buyer Psychology To Explode Your Online Ad Response - Paperback","description":"Binding: Paperback\u003cbr\u003e\nDescription: Cashvertising revealed the secrets of ad agencies to the masses. With Cashvertising Online Whitman reveals even more and how to implement his advice in clear - language to increase your bottom line. Most books discussing online ads teach things like: how to create accounts how to select demographics what options to select (video vs. carousel vs. slideshow etc.) and other topics like maximizing the use of Facebook pixels for fine - tuning your target audience. To create successful Facebook Instagram Twitter ads not only do you need to know copywriting basics but you also need to understand the highly personal nature of the medium. The successful copywriter needs to make the shift to the highly personal \"you and me\" approach and learn how to sell without expressing the typical appearance of salesmanship. Likewise a number of books teaching email marketing primarily focus on things like mailing lists segmentation funnels and automation. All important stuff to be sure but unless your sales copy is persuasive these things aren't worth a damn. The majority of these books spend little time teaching readers how to use the power of advertising and consumer psychology in the Facebook and email environments to cause people to actually respond - the whole purpose of advertising! Cashvertising Online is not a book on general copywriting. Instead it examines the hidden principles specific to actual successful online ads and email promotions and the numerous and potent psychological techniques they employ that make them so persuasive.\u003cbr\u003e\nTitle: Cashvertising Online How To Use The Latest Findings In Buyer Psychology To Explode Your Online Ad Response\u003cbr\u003e\nAuthor(s): Whitman Drew Eric (Drew Eric Whitman)\u003cbr\u003e\nPublisher: Red Wheel\/ Weiser\u003cbr\u003e\nBarcode: 9781632652058\u003cbr\u003e\nPages: 240 Pages\u003cbr\u003e\nPublication Date: 10\/2\/2023\u003cbr\u003e\nCategory: Sales \u0026amp; Marketing","brand":"Whitman Drew Eric (Drew Eric Whitman)","offers":[{"title":"Default Title","offer_id":49622172401969,"sku":"IN-G-9781632652058","price":16.48,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0644\/6759\/9594\/files\/9781632652058.jpg?v=1724703838","url":"https:\/\/bookdelivered.com\/products\/9781632652058-cashvertising-online-how-to-use-the-latest-findings-in-buyer-psychology-to-explode-your-online-ad-response","provider":"Book Delivered","version":"1.0","type":"link"}