Chopyak Christine - Picture Your Business Strategy: Transform Decisions With The Power Of Visuals - Hardcover

Binding: Hardcover
Description: Picture THIS: A BOLD NEW Business Strategy Drawn FROM Today's Hottest Visual Trends Scientific studies have shown that looking at pictures drawings and other graphics engage both sides of the brain - - opening the "mind's eye" and business systems to new possibilities we might not otherwise see. Frustrated by lackluster approaches to strategy companies are combining illustrations and color with business strategy with phenomenal success. If you want to go beyond drawing on the back of a napkin this book shows you how. Picture Your Business Strategy will help you master the principles of "strategic illustration " a proven system for visualizing ideas. Pictures and strategy come to life in the board conference or meeting room quickly easily and brilliantly. With just a few markers and paper you can: Use pictures to restructure reorganize and rethink your business plan Draw lines between people processes and productivity Create new business possibilities through pictures and idea sharing Chart your progress with benchmarks and goal lines Create a project activity map that allows you and your team to see the big picture - - and make it succeed Packed with clever drawing tips and simple templates to help you unlock your creativity this inspiring book gives you everything you need to start bringing your big ideas to life. Developed by Christine Chopyak at Alchemy: The Art of Transforming Business the book provides a fresh new business model for developing specific "seeable" actions that can be measured tracked and cascaded intoother priority areas. There are so many practical purposeful ways to use drawings in your everyday work environment you'll wonder why you never did it before. Most important you and your team will learn how to turn strategic illustrations into real - world results. Whether you're a boardroom doodler corporate cartoonist or Picasso for fun and profit Picture Your Business Strategy will help you draw your way to success." With this approach organizations can create a cohesive and authentic understanding among teams thatultimately leads to increased motivation and bottom - line results. Chris shows us that drawing isn't just for kids it's for leaders looking for a competitive advantage." - - Tamara Kleinberg serial entrepreneur and founder of The Shuuk. com" A brilliant piece of work that brings together the finite world of words with the infinite possibilities of pictures taking strategic thinking and collective wisdom to a whole new level and presenting a more colorful way ofimagining/imaging the future." - - Sabina Spencer business strategist and author of The Heart of Leadership
Title: Picture Your Business Strategy: Transform Decisions With The Power Of Visuals
Author(s): Chopyak Christine
Publisher: Mcgraw - Hill Education - Europe
Barcode: 9780071815024
Pages: 240 Pages, 120 Illustrations, Unspecified
Publication Date: 6/4/2013
Category: Business Strategy