Gann David (Professor And Vice - President (Innovation) At Imperial College London)
Gann David (Professor And Vice - President (Innovation) At Imperial College London) - Innovation: A Very Short Introduction - Paperback
Gann David (Professor And Vice - President (Innovation) At Imperial College London) - Innovation: A Very Short Introduction - Paperback
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Description: What is innovation? How is innovation used in business? How can we use it to succeed? Innovation the ways ideas are made valuable plays an essential role in economic and social development and is an increasingly topical issue. Over the last 150 years our world has hit an accelerated rate of transformation. From aeroplanes to television and penicillin and from radios to frozen food and digital money the fruits of innovation surround us. This Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs who stimulates it how it is pursued and what its outcomes are both positive and negative. Considering innovation today and discussing future disruptive technologies such as AI which have important implications for work and employment Mark Dodgson and David Gann consider the extent to which our understanding of innovation has developed over the past century and how it might be used to interpret the global economy. About THE Series: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket - sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts analysis perspective new ideas and enthusiasm to make interesting and challenging topics highly readable.
Title: Innovation: A Very Short Introduction
Author(s): Gann David (Professor And Vice - President (Innovation) At Imperial College London)
Publisher: Oxford University Press
Barcode: 9780198825043
Pages: 176 Pages, 11 Black And White Images
Publication Date: 11/1/2018
Series: Very Short Introductions
Category: Business Innovation
Description: What is innovation? How is innovation used in business? How can we use it to succeed? Innovation the ways ideas are made valuable plays an essential role in economic and social development and is an increasingly topical issue. Over the last 150 years our world has hit an accelerated rate of transformation. From aeroplanes to television and penicillin and from radios to frozen food and digital money the fruits of innovation surround us. This Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs who stimulates it how it is pursued and what its outcomes are both positive and negative. Considering innovation today and discussing future disruptive technologies such as AI which have important implications for work and employment Mark Dodgson and David Gann consider the extent to which our understanding of innovation has developed over the past century and how it might be used to interpret the global economy. About THE Series: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket - sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts analysis perspective new ideas and enthusiasm to make interesting and challenging topics highly readable.
Title: Innovation: A Very Short Introduction
Author(s): Gann David (Professor And Vice - President (Innovation) At Imperial College London)
Publisher: Oxford University Press
Barcode: 9780198825043
Pages: 176 Pages, 11 Black And White Images
Publication Date: 11/1/2018
Series: Very Short Introductions
Category: Business Innovation
