Taylor & Francis Ltd - Understanding Broadcast And Cable Finance A Primer For The Nonfinancial Managers - Paperback

Binding: Paperback
Description: From on - air talent contracts and FCC regulations to syndicated program amortization to music licensing fees electronic media deal with financial principles and jargon that are unique to American business. Understanding Broadcast and Cable Finance helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director sales manager engineer or any other non - accounting professional that has a stake in the success of your company this book will bring you up - to - speed on the essentials of financial management for broadcasting and cable.
Title: Understanding Broadcast And Cable Finance A Primer For The Nonfinancial Managers
Brand: Taylor & Francis Ltd
Barcode: 9780240809588
Pages: 232 Pages
Publication Date: 1/23/2008
Category: Radio & Television Industry