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Zeewy Orly
Zeewy Orly - Ready Launch Brand The Lean Marketing Guide For Startups - Paperback
Zeewy Orly - Ready Launch Brand The Lean Marketing Guide For Startups - Paperback
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Binding: Paperback
Description: " A powerful and urgent introduction to lean marketing and the magic of getting it right." - - Seth Godin author This is Marketing You may be familiar with the Silicon Valley expression about the iterative approach to software development " We re learning to fly the plane while we re building it." If so think of a startup with all its moving parts phases and personalities as flying a plane while you re building it booking passengers marketing the airline interviewing co - pilots and serving coffee. In this book Orly Zeewy navigates the turbulence and provides a flight plan so you know when you ve landed in the right airport. Orly Zeewy is a brand architect who helps startups cut through the noise. She has worked with dozens of founders and entrepreneurs to uncover their brands DN a. In Ready Launch Brand: The Lean Marketing Guide for Startups you will learn how to close the marketing gaps that can slow down sales and make it harder to scale your business. Orly shares her brand process for building the right team attracting brand evangelists and cultivating a sustainable company culture. Prior to starting her brand consulting practice Orly ran the award - winning Zeewy Design and Marketing Communications firm and directed marketing programs for national clients such as CIGN a Kraft Foods and Prince Tennis. She has lectured at the Wharton School of Business at the University of Pennsylvania taught at the Charles D. Close School of Entrepreneurship at Drexel University and been featured in the business section of the Philadelphia Inquirer.
Title: Ready Launch Brand The Lean Marketing Guide For Startups
Author(s): Zeewy Orly
Publisher: Taylor & Francis Ltd
Barcode: 9780367466626
Pages: 98 Pages, 50 Illustrations, Black And White
Publication Date: 5/10/2021
Category: Other Manufacturing Technologies
Description: " A powerful and urgent introduction to lean marketing and the magic of getting it right." - - Seth Godin author This is Marketing You may be familiar with the Silicon Valley expression about the iterative approach to software development " We re learning to fly the plane while we re building it." If so think of a startup with all its moving parts phases and personalities as flying a plane while you re building it booking passengers marketing the airline interviewing co - pilots and serving coffee. In this book Orly Zeewy navigates the turbulence and provides a flight plan so you know when you ve landed in the right airport. Orly Zeewy is a brand architect who helps startups cut through the noise. She has worked with dozens of founders and entrepreneurs to uncover their brands DN a. In Ready Launch Brand: The Lean Marketing Guide for Startups you will learn how to close the marketing gaps that can slow down sales and make it harder to scale your business. Orly shares her brand process for building the right team attracting brand evangelists and cultivating a sustainable company culture. Prior to starting her brand consulting practice Orly ran the award - winning Zeewy Design and Marketing Communications firm and directed marketing programs for national clients such as CIGN a Kraft Foods and Prince Tennis. She has lectured at the Wharton School of Business at the University of Pennsylvania taught at the Charles D. Close School of Entrepreneurship at Drexel University and been featured in the business section of the Philadelphia Inquirer.
Title: Ready Launch Brand The Lean Marketing Guide For Startups
Author(s): Zeewy Orly
Publisher: Taylor & Francis Ltd
Barcode: 9780367466626
Pages: 98 Pages, 50 Illustrations, Black And White
Publication Date: 5/10/2021
Category: Other Manufacturing Technologies