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Mcmahon Tim P. (Creighton University Usa)

Mcmahon Tim P. (Creighton University Usa) - Fostering Employee Buy - In Through Effective Leadership Communication - Paperback

Mcmahon Tim P. (Creighton University Usa) - Fostering Employee Buy - In Through Effective Leadership Communication - Paperback

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Binding: Paperback
Description: Based on a case study of leadership communication in a time of organizational change this book gives new leaders insights into the tools and skills needed to become effective motivating communicators in their leadership careers. Taking a holistic approach to communication and leadership the book argues that employees buy in to change when they collectively feel engaged in meaningful work that will enrich the lives of customers employees and investors. Based on ethnographic research it approaches the topic through an absorbing fiction - like retelling of an organization's successful navigation of change against the backdrop of the 2007 mortgage crisis. In doing so it establishes a framework for leaders to understand the principles behind how and why buy - in is generated in organizations. This unique approach allows readers to visualize leadership communication principles in practice. Fostering Employee Buy - in is ideal as a supplementary text in introductory leadership communication management and business courses or as a text for new leaders interested in inspiring organizational change.
Title: Fostering Employee Buy - In Through Effective Leadership Communication
Author(s): Mcmahon Tim P. (Creighton University Usa)
Publisher: Taylor & Francis Ltd
Barcode: 9780367626365
Pages: 280 Pages, 38 Line Drawings, Black And White; 4 Halftones, Black And White; 42 Illustrations, Black
Publication Date: 7/30/2021
Category: Organizational Theory & Behaviour
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