Brewer Mark D.
Brewer Mark D. - Party Images In The American Electorate - Paperback
Brewer Mark D. - Party Images In The American Electorate - Paperback
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Binding: Paperback
Description: Party affiliation has long been the driving force behind electoral politics in the United States. Despite this fact scant attention has been devoted to the American electorate's party images the "mental pictures" that individuals have about the parties which enable citizens to translate events in the larger political environment into terms meaningful to them as individuals. Party images are central to understanding individuals political perceptions and ultimately voting behavior. Party Images in the American Electorate systematically examines the substance evolution and manipulation of party images within the American public over the last half century both within the public as a whole and within important subgroups based on class race and ethnicity sex and religiosity. Ultimately this important book investigates how these party images are tied into the story of party polarization and how they affect electoral outcomes in the United States.
Title: Party Images In The American Electorate
Author(s): Brewer Mark D.
Publisher: Taylor & Francis Ltd
Barcode: 9780415962766
Pages: 122 Pages, 22 Tables, Black And White; 37 Line Drawings, Black And White
Publication Date: 12/12/2008
Category: Political Parties
Description: Party affiliation has long been the driving force behind electoral politics in the United States. Despite this fact scant attention has been devoted to the American electorate's party images the "mental pictures" that individuals have about the parties which enable citizens to translate events in the larger political environment into terms meaningful to them as individuals. Party images are central to understanding individuals political perceptions and ultimately voting behavior. Party Images in the American Electorate systematically examines the substance evolution and manipulation of party images within the American public over the last half century both within the public as a whole and within important subgroups based on class race and ethnicity sex and religiosity. Ultimately this important book investigates how these party images are tied into the story of party polarization and how they affect electoral outcomes in the United States.
Title: Party Images In The American Electorate
Author(s): Brewer Mark D.
Publisher: Taylor & Francis Ltd
Barcode: 9780415962766
Pages: 122 Pages, 22 Tables, Black And White; 37 Line Drawings, Black And White
Publication Date: 12/12/2008
Category: Political Parties
