Monahan Tom
Monahan Tom - The Do - It - Yourself Lobotomy Open Your Mind To Greater Creative Thinking - Hardcover
Monahan Tom - The Do - It - Yourself Lobotomy Open Your Mind To Greater Creative Thinking - Hardcover
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Binding: Hardcover
Description: An Adweek Book Master the techniques that top companies use to spark creativity In today's business environment gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180 - degree Thinking(TM) 100 MPH Method and other techniques he employs in his creative consulting practice are easy - to - use strategies for unleashing new ideas and facilitating creative product development advertising and marketing plans. This book has the added benefit of Monahan's experience of using these methods at A - list client companies.
Title: The Do - It - Yourself Lobotomy Open Your Mind To Greater Creative Thinking
Author(s): Monahan Tom
Publisher: John Wiley & Sons Inc
Barcode: 9780471417422
Pages: 272 Pages
Publication Date: 3/20/2002
Category: Management & Management Techniques
Description: An Adweek Book Master the techniques that top companies use to spark creativity In today's business environment gaining the competitive edge through creative and original thinking is a crucial component of brand strategy. Creative leader of advertising Tom Monahan offers a fresh look at the subject providing hard and fast methods for freeing the mind and inspiring active creativity in oneself and others. His 180 - degree Thinking(TM) 100 MPH Method and other techniques he employs in his creative consulting practice are easy - to - use strategies for unleashing new ideas and facilitating creative product development advertising and marketing plans. This book has the added benefit of Monahan's experience of using these methods at A - list client companies.
Title: The Do - It - Yourself Lobotomy Open Your Mind To Greater Creative Thinking
Author(s): Monahan Tom
Publisher: John Wiley & Sons Inc
Barcode: 9780471417422
Pages: 272 Pages
Publication Date: 3/20/2002
Category: Management & Management Techniques
