Chaudhuri Arjun
Chaudhuri Arjun - Emotion And Reason In Consumer Behavior - Hardcover
Chaudhuri Arjun - Emotion And Reason In Consumer Behavior - Hardcover
Books
Regular price
$193.51 USD
Regular price
Sale price
$193.51 USD
Unit price
per
Shipping calculated at checkout.
Couldn't load pickup availability
Binding: Hardcover
Description: Emotion and Reason in Consumer Behavior provides new insights into the effects that emotion and rational thought have on marketing outcomes. It uses sound academic research at a level students and professionals can understand.
Title: Emotion And Reason In Consumer Behavior
Author(s): Chaudhuri Arjun
Publisher: Taylor & Francis Ltd
Barcode: 9780750679763
Pages: 182 Pages
Publication Date: 1/9/2006
Category: Sales & Marketing
Description: Emotion and Reason in Consumer Behavior provides new insights into the effects that emotion and rational thought have on marketing outcomes. It uses sound academic research at a level students and professionals can understand.
Title: Emotion And Reason In Consumer Behavior
Author(s): Chaudhuri Arjun
Publisher: Taylor & Francis Ltd
Barcode: 9780750679763
Pages: 182 Pages
Publication Date: 1/9/2006
Category: Sales & Marketing
