Clark Paul
Clark Paul - Stormy Skies Airlines In Crisis - Hardcover
Clark Paul - Stormy Skies Airlines In Crisis - Hardcover
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Binding: Hardcover
Description: As the airline industry struggles to extricate itself from its latest crisis the time has come to examine the fundamentals of airline business strategy in a more innovative way and find answers to the questions " What went wrong?" and " Why didn't we see it coming?". Stormy Skies captures the key issues that determine a viable airline industry in an increasingly globalised world and calls for more radical business thinking to ensure that mistakes are avoided in future. It looks at the airline business through the eyes of both the airlines themselves and also their customers drawing upon the experience and views of industry personalities.
Title: Stormy Skies Airlines In Crisis
Author(s): Clark Paul
Publisher: Taylor & Francis Ltd
Barcode: 9780754678878
Pages: 178 Pages
Publication Date: 9/28/2010
Category: Aerospace & Aviation Technology
Description: As the airline industry struggles to extricate itself from its latest crisis the time has come to examine the fundamentals of airline business strategy in a more innovative way and find answers to the questions " What went wrong?" and " Why didn't we see it coming?". Stormy Skies captures the key issues that determine a viable airline industry in an increasingly globalised world and calls for more radical business thinking to ensure that mistakes are avoided in future. It looks at the airline business through the eyes of both the airlines themselves and also their customers drawing upon the experience and views of industry personalities.
Title: Stormy Skies Airlines In Crisis
Author(s): Clark Paul
Publisher: Taylor & Francis Ltd
Barcode: 9780754678878
Pages: 178 Pages
Publication Date: 9/28/2010
Category: Aerospace & Aviation Technology
