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Bokhua George
Principles Of Logo Design A Practical Guide To Creating Effective Signs Symbols And Icons
Principles Of Logo Design A Practical Guide To Creating Effective Signs Symbols And Icons
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Binding: Hardcover
Description: Learn to design simple powerful and timeless logos. * Winner of the 2022 American Graphic Design Award for Book Design from Graphic Design US a* When you think of a brand often the first thing that comes to mind is the logo the visual representation of that product place thing or business. The power of simplicity for these marks can never be underestimated a logo that comprises simple shapes can communicate a stronger message than a complex one leaving a lasting impression in a viewer's mind. In Principles of Logo Design noted logo designer George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller - Brockmann and on form and design by Wucius Wong Bokhua elaborates on his popular online classes demonstrating in detail how to maximize communication with minimal information to create logos using simple monochromatic shapes. This comprehensive volume includes: How to apply a strong simple and minimal design aesthetic to logo design Why gridding is important and understanding the golden ratio and when to use it How to sketch and refine logos through tracing then grid and execute a mark in Adobe Illustrator Fine - tuning techniques to ensure visual integrity Knowing how to design a great logo is a core skill for any graphic designer. Principles of Logo Design helps designers at all levels of skill and experience conceive develop and create logos that are not only pleasing to the eye but evoke a sense of perfection.
Title: Principles Of Logo Design A Practical Guide To Creating Effective Signs Symbols And Icons
Author(s): Bokhua George
Publisher: Quarto Publishing Group Usa Inc
Barcode: 9780760376515
Pages: 224 Pages, 250+ Images
Publication Date: 8/2/2022
Category: Illustration
Description: Learn to design simple powerful and timeless logos. * Winner of the 2022 American Graphic Design Award for Book Design from Graphic Design US a* When you think of a brand often the first thing that comes to mind is the logo the visual representation of that product place thing or business. The power of simplicity for these marks can never be underestimated a logo that comprises simple shapes can communicate a stronger message than a complex one leaving a lasting impression in a viewer's mind. In Principles of Logo Design noted logo designer George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller - Brockmann and on form and design by Wucius Wong Bokhua elaborates on his popular online classes demonstrating in detail how to maximize communication with minimal information to create logos using simple monochromatic shapes. This comprehensive volume includes: How to apply a strong simple and minimal design aesthetic to logo design Why gridding is important and understanding the golden ratio and when to use it How to sketch and refine logos through tracing then grid and execute a mark in Adobe Illustrator Fine - tuning techniques to ensure visual integrity Knowing how to design a great logo is a core skill for any graphic designer. Principles of Logo Design helps designers at all levels of skill and experience conceive develop and create logos that are not only pleasing to the eye but evoke a sense of perfection.
Title: Principles Of Logo Design A Practical Guide To Creating Effective Signs Symbols And Icons
Author(s): Bokhua George
Publisher: Quarto Publishing Group Usa Inc
Barcode: 9780760376515
Pages: 224 Pages, 250+ Images
Publication Date: 8/2/2022
Category: Illustration