Jimenez - Crespo Miguel A. - Localization In Translation - Paperback

Binding: Paperback
Description: Localization is everywhere in our digital world from apps to websites or games. Our interconnected digital world functions in part thanks to invisible localization processes that allow global users to engage with all sorts of digital content and products. This textbook presents a comprehensive overview of the main theoretical practical and methodological issues related to localization the technological textual communicative and cognitive process by which interactive digital texts are prepared to be used in contexts other than those of production. Localization in Translation provides an interdisciplinary introduction to the main practical and theoretical issues involved in localizing software web video games and apps. It discusses the many technological cultural linguistic quality economic accessibility and user - reception issues related to the different localization types. It also provides an updated overview of localization in an ever - changing technological landscape marked by advances in neural machine translation and AI. Each chapter includes a basic summary key questions a final section with discussion and assignments as well as additional readings. Online resources with additional questions and assignments are included on the Routledge Translation Studies portal. This is the essential textbook for advanced undergraduates and graduates in translation studies and translation professionals engaged in localization practice.
Title: Localization In Translation
Author(s): Jimenez - Crespo Miguel A.
Publisher: Taylor & Francis Ltd
Barcode: 9781032357300
Pages: 322 Pages, 12 Tables, Black And White; 31 Line Drawings, Black And White; 8 Halftones, Black And Whi
Publication Date: 5/31/2024
Series: Routledge Introductions to Translation and Interpreting
Category: Translation & Interpretation