Matisoff Eric - Adobe Analytics For Dummies - Paperback

Binding: Paperback
Description: Use Adobe Analytics as a marketer not a programmer! If you're a marketer in need of a non - technical beginner's reference to using Adobe Analytics this book is the perfect place to start. Adobe Analytics For Dummies arms you with a basic knowledge of the key features so that you can start using it quickly and effectively. Even if you're a digital marketer who doesn't have their hands in data day in and day out this easy - to - follow reference makes it simple to utilize Adobe Analytics. With the help of this book you'll better understand how your marketing efforts are performing converting being engaged with and being shared in the digital space. Evaluate your marketing strategies and campaigns Explore implementation fundamentals and report architecture Apply Adobe Analytics to multiple sources Succeed in the workplace and expand your marketing skillset The marketing world is continually growing and evolving and Adobe Analytics For Dummies will help you stay ahead of the curve.
Title: Adobe Analytics For Dummies
Author(s): Matisoff Eric
Publisher: John Wiley & Sons Inc
Barcode: 9781119446088
Pages: 400 Pages
Publication Date: 4/2/2019
Category: Business Applications