Neuhaus Jessamyn - Housework And Housewives In American Advertising Married To The Mop - Paperback

Binding: Paperback
Description: An analysis of how since the end of te 19th - century advertising agencies and their housework product clients utilized a remarkably consistent depiction of housewives and housework illustrating that that although Second Wave feminism successfully called into question the housewife stereotype homemaking has remained an American feminine ideal.
Title: Housework And Housewives In American Advertising Married To The Mop
Author(s): Neuhaus Jessamyn
Publisher: Palgrave Macmillan
Barcode: 9781137347237
Pages: 273 Pages, Xii, 273 P.
Publication Date: 8/27/2013
Category: Media Studies