Ratten Vanessa (La Trobe University Australia) - Sports Innovation Management - Paperback

Binding: Paperback
Description: This book introduces readers to emerging issues of sport innovation. The book focuses on the role of innovation in the sports context and how we can leverage opportunities that arise from networks and optimize resources by identifying where they are most effective. It helps to identify the conditions and procedures that emergent business ventures need to be formed. The book is a useful reference for sports organizations athletes and government organizations promoting the use of innovation to generate competitive advantage in the global marketplace.
Title: Sports Innovation Management
Author(s): Ratten Vanessa (La Trobe University Australia)
Publisher: Taylor & Francis Ltd
Barcode: 9781138037328
Pages: 128 Pages, 10 Tables, Black And White
Publication Date: 8/22/2017
Category: Sports Training & Coaching