Gowthorp Lisa (Bond University Australia) - Strategic Management In Sport - Paperback

Binding: Paperback
Description: What role can strategic thinking play in contemporary sport management? It can be the difference between leading or languishing it's that important! Covering sport at all levels from community - based sport to elite sport this is the first textbook to focus on strategic management in a sport context. The book introduces the fundamentals of strategic planning environmental analyses strategic direction and leadership strategy formulation and selection implementation strategic control and change management. Designed to encourage students to develop a strategic mindset as well as critical thinking and problem - solving skills the book unpacks key concepts such as leadership governance organizational change and the multiple layers of strategy in sport. Full of real - world case studies from diverse international sport business environments and useful pedagogical features such as review questions and guides to online resources this is an essential text for any sport management course and an invaluable resource for sport development recreation management or events management courses.
Title: Strategic Management In Sport
Author(s): Gowthorp Lisa (Bond University Australia)
Publisher: Taylor & Francis Ltd
Barcode: 9781138290037
Pages: 168 Pages, 7 Tables, Black And White; 27 Line Drawings, Black And White; 4 Halftones, Black And Whit
Publication Date: 5/20/2019
Category: Sports Management & Facilities