Koumbis Dimitri (Lim College New York City)
Koumbis Dimitri (Lim College New York City) - An Introduction To Fashion Retailing From Managing To Merchandising - Paperback
Koumbis Dimitri (Lim College New York City) - An Introduction To Fashion Retailing From Managing To Merchandising - Paperback
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Binding: Paperback
Description: If you re taking your first steps into the fast - paced world of retail then merchandiser store designer retailer and educator Dimitri Koumbis is the ideal guide. In An Introduction to Fashion Retailing he ll walk you through everything from the history of retail design to the intricacies of consumer behavior fast fashion and corporate social responsibility. You ll also learn professional techniques through detailed case studies of international retailers including LVMH Est e Lauder and ASOS. This revised edition includes expanded coverage of omnichannel retail approaches retail KP Is as well as an outline of future retail trends in brick and mortar e - commerce and technology. There's also a whole new chapter introducing visual merchandising expanding on the importance of the store's overall design and visual representation of products.
Title: An Introduction To Fashion Retailing From Managing To Merchandising
Author(s): Koumbis Dimitri (Lim College New York City)
Publisher: Bloomsbury Publishing Plc
Barcode: 9781350098275
Pages: 168 Pages, 70 Color Illus
Publication Date: 4/22/2021
Series: Basics Fashion Management
Category: Fashion & Beauty Industries
Description: If you re taking your first steps into the fast - paced world of retail then merchandiser store designer retailer and educator Dimitri Koumbis is the ideal guide. In An Introduction to Fashion Retailing he ll walk you through everything from the history of retail design to the intricacies of consumer behavior fast fashion and corporate social responsibility. You ll also learn professional techniques through detailed case studies of international retailers including LVMH Est e Lauder and ASOS. This revised edition includes expanded coverage of omnichannel retail approaches retail KP Is as well as an outline of future retail trends in brick and mortar e - commerce and technology. There's also a whole new chapter introducing visual merchandising expanding on the importance of the store's overall design and visual representation of products.
Title: An Introduction To Fashion Retailing From Managing To Merchandising
Author(s): Koumbis Dimitri (Lim College New York City)
Publisher: Bloomsbury Publishing Plc
Barcode: 9781350098275
Pages: 168 Pages, 70 Color Illus
Publication Date: 4/22/2021
Series: Basics Fashion Management
Category: Fashion & Beauty Industries
