Cheek Paul - Disciplined Entrepreneurship Startup Tactics 15 Tactics To Turn Your Business Plan Into A Business - Hardcover

Binding: Hardcover
Description: A hands - on practical roadmap to get from great idea to successful company In Disciplined Entrepreneurship: Startup Tactics renowned entrepreneur and Executive Director of the Martin Trust Center for MIT Entrepreneurship Paul Cheek delivers an actionable field guide to transforming your one great idea into a functional funded and staffed startup. Building on the ideas presented in the bestselling Disciplined Entrepreneurship the author delivers a startlingly complete and comprehensive set of solutions you can implement immediately to advance your company to its next stage of growth. This is not a theoretical book. You ll find ground - level down - and - dirty entrepreneurial tactics like how to conduct advanced primary market research market and sell to your first customers and take a scrappy approach to building your first products that keep your firm growing. These tactics maximize your impact with limited resources. You ll also discover: Effective marketing tactics specific to early startups that go beyond cookie - cutter digital Mar Tech solutions Tactics for designing and testing your product concepts yourself before investing limited resources in developing a fully functional product Methods for equity distribution that minimize conflict and maximize investor return An invaluable resource for founders and entrepreneurs Disciplined Entrepreneurship: Startup Tactics will also benefit any professional working at an early - stage startup or launching new products looking for concrete solutions to the most common and difficult problems faced by young companies and the people who work in them.
Title: Disciplined Entrepreneurship Startup Tactics 15 Tactics To Turn Your Business Plan Into A Business
Author(s): Cheek Paul
Publisher: John Wiley & Sons Inc
Barcode: 9781394223350
Pages: 288 Pages
Publication Date: 4/2/2024
Category: Entrepreneurship