Gardner Howard - Changing Minds The Art And Science Of Changing Our Own And Other Peoples Minds - Paperback

Binding: Paperback
Description: Think about the last time you tried to change someone's mind about something important: a voter's political beliefs; a customer's favorite brand; a spouse's decorating taste. Chances are you weren t successful in shifting that person's beliefs in any way. In his book Changing Minds Harvard psychologist Howard Gardner explains what happens during the course of changing a mind and offers ways to influence that process. Remember that we don t change our minds overnight it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.
Title: Changing Minds The Art And Science Of Changing Our Own And Other Peoples Minds
Author(s): Gardner Howard
Publisher: Harvard Business Review Press
Barcode: 9781422103296
Pages: 272 Pages, Illustrations, Unspecified
Publication Date: 9/1/2006
Series: Leadership for the Common Good
Category: Cognition & Cognitive Psychology