Li Ming - International Sport Management - Hardcover

Binding: Hardcover
Description: International Sport Management Second Edition takes a comprehensive look at the organization governance business activities and cross - cultural context of modern sport on an international level. As the sport industry continues its global expansion this second edition serves as an invaluable guide for students whose careers will require an international understanding of the relationships influences and responsibilities in sport management. With a diverse editorial team and assembly of contributors from all corners of the globe this text presents a truly international perspective and multiple viewpoints on the burgeoning subfield of international sport management. Each chapter showcases how sport operates in various geopolitical environments and cultures and the text has been updated to address current issues in the industry: An engaging new opening chapter on growth in international sport A standardized organization of the part II chapters for easier comparison across regions A new chapter dedicated to social media in international sport New content on corruption and doping in sport including examples from the Olympics International Sport Management Second Edition introduces students to the structure of governance in international sport and prepares them to apply management strategies in the business segments of sport marketing sport media and information technology sport event management and sport tourism. Case studies and sidebars apply the concepts to real - world situations and demonstrate the challenges and opportunities that future sport managers will face on a regular basis. Instructors will find a suite of ancillaries: a test package a presentation package and an instructor guide with tips on incorporating the case studies into the course to maximize the practical learning experience. With International Sport Management both practicing and future sport managers will develop an increased understanding of the range of intercultural competencies necessary for success in the field. Using a framework of strategic and total - quality management the text allows readers to examine global issues from an ethical perspective and uncover solutions to complex challenges that sport managers face. With this approach readers will learn how to combine business practices with knowledge in international sport to excel in their careers.
Title: International Sport Management
Author(s): Li Ming
Publisher: Human Kinetics Publishers
Barcode: 9781492556787
Pages: 456 Pages, 8.5
Publication Date: 3/5/2019
Category: Sports Management & Facilities