Kawasaki Guy - Reality Check The Irreverent Guide To Outsmarting Outmanaging And Outmarketing Your Competition - Paperback

Binding: Paperback
Description: For a quarter of a century in his various guises as an entrepreneur evangelist venture capitalist and guru Guy Kawasaki has cast an irreverent eye on the dubious trends sketchy theories and outright foolishness of what so often passes for business today. Too many people frantically chase the Next Big Thing only to discover that all they've made is the Last Big Mistake. Reality Check is Kawasaki's all - in - one guide for starting and operating great organisations - ones that stand the test of time and ignore any passing fads in business theory.
Title: Reality Check The Irreverent Guide To Outsmarting Outmanaging And Outmarketing Your Competition
Author(s): Kawasaki Guy
Publisher: Penguin Putnam Inc
Barcode: 9781591843948
Pages: 496 Pages
Publication Date: 2/22/2011
Category: Advice On Careers & Achieving Success