Chinas Digital Presence In The Asia - Pacific Culture Technology And Platforms

Binding: Hardcover
Description: China's Digital Presence in the Asia - Pacific explores China's digital presence in the Asia - Pacific region. Drawing on political economy of the media industry analysis platform studies and cultural policy studies the book shows that China's commercial digital platforms are increasingly recognized outside China and can disseminate Chinese culture more effectively than government supported media. It illustrates how these platforms are contributing to Chinese cultural influence their perceived reputation and obstacles in the region while pursuing a combined approach of culture+ industry+ internet+ and platform+. In considering the multi - layered rise of the China argument the book considers its growing technological status as an innovative nation through four policy approaches: culture+ industry+ Internet+ and platform+. Other + characterizations include intelligent+ and social+. These + characterizations show how China is rejuvenating drawing technological knowhow from the region and adding to its cultural (and soft) power. The book focuses on six locations: Hong Kong Taiwan Singapore Malaysia Australia and New Zealand. The authors analyse Beijing's changing policies towards the governance of culture Internet technologies and digital platforms as well as examining consumer perceptions of China and Chinese products in the Asia - Pacific region. In using the + characterizations the authors provide a comprehensive analysis of how Chinese cultural and creative industries became digital as well as investigating the key players and the leading platforms including Alibaba Tencent Byte Dance Tik Tok Baidu i Qiyi and Meituan.
Title: Chinas Digital Presence In The Asia - Pacific Culture Technology And Platforms
Author(s): Leong Susan
Publisher: Anthem Press
Barcode: 9781785276224
Pages: 210 Pages
Publication Date: 12/15/2020
Series: Anthem Series on Digital China
Category: Communication Studies