Attwood Sophie - Beautiful Pr Finding Your Brands Heartbeat For Authenticity In Communication - Paperback

Binding: Paperback
Description: ** Business Book Awards 2024 Finalist** Navigating the world of PR is no easy feat - but this book is an indispensable guide to doing just that Francesca Ogiermann - White Health and Beauty Editor - at - Large Tatler A more beautiful way to connect with customers PR and marketing have traditionally been seen as deceit and spin: Beautiful PR offers a new manifesto rooted in integrity. Discover how to find your true brand voice so that you can create a clear and compelling communication strategy that connects with your customers at an emotional level. In a heavily filtered world building a communications strategy based on honesty and authenticity is more important than ever before. Elevate your reputation and secure your place in your industry by identifying and amplifying your authentic brand heartbeat for a more beautiful way to grow. Sophie Attwood is an award - winning global communications expert specialising within the beauty wellness and health sectors. Having curated a portfolio of successful PR campaigns with exceptional brands she has become a leading voice of authority for the communications industry.
Title: Beautiful Pr Finding Your Brands Heartbeat For Authenticity In Communication
Author(s): Attwood Sophie
Publisher: Practical Inspiration Publishing
Barcode: 9781788604802
Pages: 198 Pages
Publication Date: 11/7/2023
Category: Fashion & Beauty Industries