Lade Clare
Lade Clare - Gastronomy Tourism And The Media - Paperback
Lade Clare - Gastronomy Tourism And The Media - Paperback
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Binding: Paperback
Description: This book examines and analyses the connections between gastronomy tourism and the media. It argues that in the modern world gastronomy is increasingly a major component and driver of tourism and that destinations are using their cuisines and food cultures in marketing to increase their competitive advantage. It proposes that these processes are interconnected with film television print and social media. The book emphasises the notion of gastronomy as a dynamic concept in particular how it has recently become more widely used and understood throughout the world. The volume introduces core concepts and delves more deeply into current trends in gastronomy the forces which shape them and their implications for tourism. The book is multidisciplinary and will appeal to researchers in the fields of gastronomy hospitality tourism and media studies.
Title: Gastronomy Tourism And The Media
Author(s): Lade Clare
Publisher: Channel View Publications Ltd
Barcode: 9781845415730
Pages: 264 Pages
Publication Date: 7/27/2016
Series: Aspects of Tourism
Category: Service Industries
Description: This book examines and analyses the connections between gastronomy tourism and the media. It argues that in the modern world gastronomy is increasingly a major component and driver of tourism and that destinations are using their cuisines and food cultures in marketing to increase their competitive advantage. It proposes that these processes are interconnected with film television print and social media. The book emphasises the notion of gastronomy as a dynamic concept in particular how it has recently become more widely used and understood throughout the world. The volume introduces core concepts and delves more deeply into current trends in gastronomy the forces which shape them and their implications for tourism. The book is multidisciplinary and will appeal to researchers in the fields of gastronomy hospitality tourism and media studies.
Title: Gastronomy Tourism And The Media
Author(s): Lade Clare
Publisher: Channel View Publications Ltd
Barcode: 9781845415730
Pages: 264 Pages
Publication Date: 7/27/2016
Series: Aspects of Tourism
Category: Service Industries
