Channel View Publications Ltd - Commercial Nationalism And Tourism Selling The National Story - Paperback

Binding: Paperback
Description: This book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events around the world. It explores how particular narratives are woven to tell (and sell) a national story. By deconstructing images of the nation it closely examines how national texts create key archival imagery that can promote tourism and events while also shaping national identity. It investigates the complex relationship between state appropriation of marketing strategies and the commercial use of nationalist discourses. The book aims to demystify the ways in which the nation is imagined by key organisers and organisations and then communicated to millions.
Title: Commercial Nationalism And Tourism Selling The National Story
Brand: Channel View Publications Ltd
Barcode: 9781845415884
Pages: 320 Pages
Publication Date: 1/19/2017
Series: Aspects of Tourism
Category: Events Management Industries