Hunting The Killer Idea

Binding: Paperback
Description: Killer Ideas. They re out there. Wild crazy unpredictable and dangerous. So powerful they ll stop a person in their tracks turn a life around inspire a movement start a revolution or even kill one. This book is a must read for anyone who realises the time for procrastination is over and the mammoth task of hunting down their own killer idea has come. Predatory thinking. Disruption theory. Image collision. Behaviour change. Abstract wrestling. Search and destroy. Lateral thinking and many other methods of creative idea generation are sized up to see if they ll come in handy when the horn sounds and the hounds are released. Beautiful illustrations and graphics accompany the insights essays and interviews like a torch illuminating the journey through the tangled jungle of crazy notions and twisted concepts until the now battle hardened reader is ready to confront their own killer idea
Title: Hunting The Killer Idea
Author(s): Mcfarlane Nick
Publisher: Carpet Bombing Culture
Barcode: 9781908211347
Pages: 200 Pages
Publication Date: 8/15/2016
Category: Popular Psychology